Strategic Firepower on Demand

CRO2go delivers fractional Chief Revenue Officer expertise, on demand. We partner with B2B SaaS startups and scaleups to design and execute revenue strategies, embed seamlessly into teams, and accelerate growth. Founders gain strategic clarity, VCs see traction, and businesses move forward without the cost, delay, or overhead of full-time hires. It’s fast, focused, and built for measurable outcomes.

Empathy Meets Deep Expertise

CRO2go is your embedded growth engine—driving scalable revenue through a balance of strategic clarity, hands-on execution, and modern leadership. The result: improved capital efficiency, faster market traction, and stronger returns.

When to Work with CRO2go

• You have no clear or broken GTM strategy.

• You’re launching new products or moving into the Cloud.

• You’re transitioning from founder-led sales to scalable sales.

• Your pipeline has stalled.

• You’re missing senior commercial leadership.

The CRO2go Advantage

Revenue & Strategic Alignment

• +20–40% revenue velocity through cross-functional GTM strategy

• –30% time-to-market with aligned KPIs and teams

• +25% faster time-to-value through strategic prioritization

Sales Process Optimization

• +15–25% win rate increase with structured, repeatable sales

• +35% forecast accuracy through CRM discipline

• –20% CAC and shorter sales cycles via funnel optimization

Capital Efficiency & Investor Confidence

• –60–70% faster time-to-impact vs. full-time CRO hires

• –50–70% cost savings with equal strategic output

• Investor-ready reporting and founder coaching that inspire confidence

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Melanie Lennert