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Your GTM is Broken.

The GTM Operating System Can Help You Fix It.

This program is designed to MOVE your business further, faster.


Testimonial group images
200+ Happy Students

Our students are fixing business with GTM Operating System

At the end of this program you will know how to:


Define your ICP & prioritize segments

stop chasing the wrong customers.

Build a roadmap around your highest-value products

focus on what drives real revenue.

Develop a differentiated point of view

stand out instead of competing on price.

Implement a GTM motions playbook

repeatable plays that actually work.

Accelerate ROI & time-to-value

turn customers into advocates, fast.

Focus on data-driven customer and product insights

fuel NRR growth.

Create an executive GTM dashboard

full visibility, no surprises.

Align teams with clarity & trust

move faster, execute better.

15 Reasons Why Your GTM Is Broken Right Now:


You can’t predict and forecast revenue for the next two quarters

Your Competitors are winning more market share

Your team is not aligned on an executive strateg

You are struggling to go from a product to a platform company

Your Point of View is not differentiated with your product


Sales, Marketing, and Customer Success are out of sync

Your analyst relations don’t drive material influence

You are THE last to enter the deal cycle

Your customers love you, but can’t quantify their ROI at renewal time

Your churn is killing your business


Discounting and feature wars are eroding your value prop

Business is relying on heroic sales players and not plays

You want to go upmarket, but your current customers are smaller

You can’t prioritize or say no to new initiatives.

Your team is reactive, not proactive

Here’s what 200+ students say about the course:


JEN LEAVER

SENIOR DIRECTOR, DEMAND GEN, RITHUM

GTM framework with guides, templates, and more! I've always been a HUGE fan of Sangram and his work. After reading MOVE, it was a relief to actually define where we are in our GTM journey as an org and to know there's still another stage to look forward to in terms of further aligning our teams around one unified goal - revenue!


HEIDI BARBER

VP OF MARKETING, PARKER TECHNOLOGY

Thank you GTM Partners for putting together this course and so many invaluable resources. I'm excited to put these insights into practice at Parker Technology and help create unified Go-to-Market strategies


VLADIMIR BLAGOJEVIC

CO-FOUNDER, FULLFUNNEL.IO

If things that used to work for you don't seem to work anymore, you feel stuck and that you should be growing faster than you are — or you just want to be more intentional and proactive about growing your business...


ANURAG GOEL

GLOBAL HEAD OF VALUE CONSULTING AND REALIZATION, RED HAT

As I started 2025 GTM planning conversations for my team, I found it helpful to refer to the ROl model from GTM Partners including the 5 types of ROls and avoiding the muddy middle and a bunch of other tools that they are providing.


TIMMY BAUER

FOUNDER, DINOSAUR HOUSE

Great books make you think about the right questions. The 4 questions outlined in this book I'll be pondering as I work on bringing my business to the next stage of growth.


IOANNA MANTZOURIDOU

Co-Founder & CEO, Dextego

From ICP Scoring, understanding what a relevant market vs total addressable market is to how to prove ROl I thought every pillar was full of insights! I would recommend this to any founder or professional who wants to stay ahead in 2025.


KEVIN HERALY

VP, GTM REVENUE OPERATIONS DEMANDSCIENCE

As someone that works in GTM and Revenue Operations, I wish I had this book in my toolset years ago. The framework laid out is clearly communicated and easy to understand. The author does a great job keeping the concepts accessible yet thorough. Now its time to execute!


CHRISTOPHER RYAN

SUPREME COMMANDER | PRESIDENT, SIX MARKETING

I'm pleased we have decided to join this movement. GTM is a perfect fit for SIX. We have always operated with a 360° organizational view methodology, and it's reassuring (and refreshing) to hear from experts like you that GTM is the best way to grow any company.


GWEN LAFAGE

VP MARKETING, GLOBAL BRAND AND CONTENT, SINCH

A story that was more in the brand and demand module... we think a lot about narrative and positioning and telling the right story defining the value you bring to customers is very important and that framework really brought this to life

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You’ll learn GTM from Authors of the WSJ best selling book MOVE

This course is designed for CEOs and GTM leaders after Bryan and Sangram have started and built multiple businesses with over $100M in revenue.


75k+

Learners

170k+

GTMonday

1000+

GTM team assessment (companies)

100+

Companies use GTM OS

How is this course different from others?

Old playbooks fail because they rely on siloed work. The GTM Operating System unifies teams with a proven framework for high-performance growth.

14-day refund guarantee

This program is for you if you are a:


CEOs

Who want to understand their own GTM and fix it.

GTM Leaders

Who Want To Create Clarity, Alignment and Trust

GTM Professionals

Who Want to Up-level Their Skills with the Latest Frameworks, Research and Insights.

14-day refund guarantee

What’s included in the program:



100+ GTM Videos

CEO interviews & Netflix-style Masterclass insights.


40+ Research Guides & Templates

The latest GTM frameworks, all in one place.


Exclusive GTM Insiders Hub

All You Need GTM Resources at your fingertips.


Monthly Live Office Hours

Get answers from experts & authors, live.


GTMonday Video Series

Weekly deep dives into the latest GTM insights.


MOVE Book Companion Course

Fast-track learning with behind-the-scenes insights from the WSJ best-selling authors.

What you’ll learn in the program exactly

Pillar 1

Develop a clearly defined ICP & prioritized segments – no more chasing the wrong customers.

✔ 14-day refund guarantee

Pillar 2

Build a roadmap built around your highest-value products – focus on what drives real revenue.

✔ 14-day refund guarantee

Pillar 3

Establish a differentiated point of view – stand out instead of competing on price.

✔ 14-day refund guarantee

Pillar 4

Design a GTM motions playbook – repeatable plays that actually work.

✔ 14-day refund guarantee

Pillar 5

Accelerate ROI & time-to-value – turn customers into advocates, fast.

✔ 14-day refund guarantee

Pillar 6

Implement a data-driven focus on the right customers & products – fuel NRR growth.

✔ 14-day refund guarantee

Pillar 7

Construct an executive GTM dashboard – full visibility, no surprises.

✔ 14-day refund guarantee

Pillar 8

Foster alignment, clarity & trust across teams – move faster, execute better.

✔ 14-day refund guarantee

Join the program now

Testimonial group images
200+ Happy Students
GTM University All Access Pass ( for CEOs and GTM Leaders)

What's Included:

✔ Stay up-to-date with the latest GTM insights

Exclusive GTM Insiders Hub - All You Need GTM Resources at your fingertips

40+ Research Guides & Templates - The latest GTM frameworks, all in one place

MasterMind Calls - Monthly get answers from experts & authors, live

GTMonday Video Series - Weekly deep dives into the top trends on go-to-market

MOVE Book Companion - Fast-track learning with behind-the-scenes insights from the WSJ best-selling authors

Download 100+ Modern GTM Tech stacks

What's Included:

✔ Complete GTM O.S. with the below-mentioned 8 courses

Pillar 1 - Develop a clearly defined ICP & prioritized segments – no more chasing the wrong customers.

Pillar 2 - Build a roadmap built around your highest-value products – focus on what drives real revenue.

Pillar 3 - Establish a differentiated point of view – stand out instead of competing on price.

Pillar 4 - Design a GTM motions playbook – repeatable plays that actually work.

Pillar 5 - Accelerate ROI & time-to-value – turn customers into advocates, fast.

Pillar 6 - Implement a data-driven focus on the right customers & products – fuel NRR growth.

Pillar 7 - Construct an executive GTM dashboard – full visibility, no surprises.

Pillar 8 - Foster alignment, clarity & trust across teams – move faster, execute better.


Guided GTM Advisory

What's Included:

Bryan and Sangram will help you with GTM Operating System through weekly calls.

Few requirements:

✔ CEO or GTM leader must attend

✔ Commit to GTM as a transformational process


Bonuses:

Behind-the-Scenes Access – Get a Netflix-style documentary series on GTM success stories.

1-Hour GTM Transformation – A power-packed session to level up your GTM strategy instantly.

The GTM Manifesto – A game-changing playbook for scaling with confidence.

Customers Reviews on Go-to-Market Transformation

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The GTM Operating System

Our GTM Operating System (O.S.) is a proprietary eight-pillar framework designed to build and guide Go-to-Market strategy for B2B teams. Think of it as a blueprint and a map that connects strategy to execution and helps teams achieve alignment across functional silos.

How do you give your team clarity, alignment and trust?

Which GTM metrics drive the health of your business?

How else can you upserve your customers?

How do customers experience your ROI?
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Where can you grow the most?

Which product(s) create the highest customer value?

How will you engage your customer with a differentiated POV?

Which GTM motions get you to your revenue go faster?


✓ 14-day refund guarantee

All your questions answered

More questions: [email protected]

GTM teams ready to challenge the status quo, ditch outdated playbooks, and adopt a smarter approach to go-to-market.

If you see GTM as a quick fix and aren’t willing to rethink it entirely, this program isn’t for you.

Have them watch conversations with hundreds of successful CEOs in the program—all of whom say they own GTM. If they still don't agree, find a new job.

Ready to MOVE your business further, faster?

✓ 14-day refund guarantee

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