stop chasing the wrong customers.
focus on what drives real revenue.
stand out instead of competing on price.
repeatable plays that actually work.
turn customers into advocates, fast.
fuel NRR growth.
full visibility, no surprises.
move faster, execute better.
You can’t predict and forecast revenue for the next two quarters
Your Competitors are winning more market share
Your team is not aligned on an executive strateg
You are struggling to go from a product to a platform company
Your Point of View is not differentiated with your product
Sales, Marketing, and Customer Success are out of sync
Your analyst relations don’t drive material influence
You are THE last to enter the deal cycle
Your customers love you, but can’t quantify their ROI at renewal time
Your churn is killing your business
Discounting and feature wars are eroding your value prop
Business is relying on heroic sales players and not plays
You want to go upmarket, but your current customers are smaller
You can’t prioritize or say no to new initiatives.
Your team is reactive, not proactive
SENIOR DIRECTOR, DEMAND GEN, RITHUM
GTM framework with guides, templates, and more! I've always been a HUGE fan of Sangram and his work. After reading MOVE, it was a relief to actually define where we are in our GTM journey as an org and to know there's still another stage to look forward to in terms of further aligning our teams around one unified goal - revenue!
VP OF MARKETING, PARKER TECHNOLOGY
Thank you GTM Partners for putting together this course and so many invaluable resources. I'm excited to put these insights into practice at Parker Technology and help create unified Go-to-Market strategies
CO-FOUNDER, FULLFUNNEL.IO
If things that used to work for you don't seem to work anymore, you feel stuck and that you should be growing faster than you are — or you just want to be more intentional and proactive about growing your business...
GLOBAL HEAD OF VALUE CONSULTING AND REALIZATION, RED HAT
As I started 2025 GTM planning conversations for my team, I found it helpful to refer to the ROl model from GTM Partners including the 5 types of ROls and avoiding the muddy middle and a bunch of other tools that they are providing.
FOUNDER, DINOSAUR HOUSE
Great books make you think about the right questions. The 4 questions outlined in this book I'll be pondering as I work on bringing my business to the next stage of growth.
Co-Founder & CEO, Dextego
From ICP Scoring, understanding what a relevant market vs total addressable market is to how to prove ROl I thought every pillar was full of insights! I would recommend this to any founder or professional who wants to stay ahead in 2025.
VP, GTM REVENUE OPERATIONS DEMANDSCIENCE
As someone that works in GTM and Revenue Operations, I wish I had this book in my toolset years ago. The framework laid out is clearly communicated and easy to understand. The author does a great job keeping the concepts accessible yet thorough. Now its time to execute!
SUPREME COMMANDER | PRESIDENT, SIX MARKETING
I'm pleased we have decided to join this movement. GTM is a perfect fit for SIX. We have always operated with a 360° organizational view methodology, and it's reassuring (and refreshing) to hear from experts like you that GTM is the best way to grow any company.
VP MARKETING, GLOBAL BRAND AND CONTENT, SINCH
A story that was more in the brand and demand module... we think a lot about narrative and positioning and telling the right story defining the value you bring to customers is very important and that framework really brought this to life
This course is designed for CEOs and GTM leaders after Bryan and Sangram have started and built multiple businesses with over $100M in revenue.
Learners
GTMonday
GTM team assessment (companies)
Companies use GTM OS
CEO interviews & Netflix-style Masterclass insights.
The latest GTM frameworks, all in one place.
All You Need GTM Resources at your fingertips.
Get answers from experts & authors, live.
Weekly deep dives into the latest GTM insights.
Fast-track learning with behind-the-scenes insights from the WSJ best-selling authors.
What's Included:
✔ Stay up-to-date with the latest GTM insights
Exclusive GTM Insiders Hub - All You Need GTM Resources at your fingertips
40+ Research Guides & Templates - The latest GTM frameworks, all in one place
MasterMind Calls - Monthly get answers from experts & authors, live
GTMonday Video Series - Weekly deep dives into the top trends on go-to-market
MOVE Book Companion - Fast-track learning with behind-the-scenes insights from the WSJ best-selling authors
Download 100+ Modern GTM Tech stacks
What's Included:
✔ Complete GTM O.S. with the below-mentioned 8 courses
Pillar 1 - Develop a clearly defined ICP & prioritized segments – no more chasing the wrong customers.
Pillar 2 - Build a roadmap built around your highest-value products – focus on what drives real revenue.
Pillar 3 - Establish a differentiated point of view – stand out instead of competing on price.
Pillar 4 - Design a GTM motions playbook – repeatable plays that actually work.
Pillar 5 - Accelerate ROI & time-to-value – turn customers into advocates, fast.
Pillar 6 - Implement a data-driven focus on the right customers & products – fuel NRR growth.
Pillar 7 - Construct an executive GTM dashboard – full visibility, no surprises.
Pillar 8 - Foster alignment, clarity & trust across teams – move faster, execute better.
Behind-the-Scenes Access – Get a Netflix-style documentary series on GTM success stories.
1-Hour GTM Transformation – A power-packed session to level up your GTM strategy instantly.
The GTM Manifesto – A game-changing playbook for scaling with confidence.
Our GTM Operating System (O.S.) is a proprietary eight-pillar framework designed to build and guide Go-to-Market strategy for B2B teams. Think of it as a blueprint and a map that connects strategy to execution and helps teams achieve alignment across functional silos.
✓ 14-day refund guarantee
More questions: [email protected]
